STMGT303-23B (TGA)

Applied Strategy

15 Points

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The University of Waikato
Academic Divisions
Division of Management
School of Management and Marketing

Staff

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Convenor(s)

Lecturer(s)

Administrator(s)

: uwt@waikato.ac.nz
: tarryn.nel@waikato.ac.nz

Placement/WIL Coordinator(s)

Tutor(s)

Student Representative(s)

Lab Technician(s)

Librarian(s)

: em.pooley@waikato.ac.nz

You can contact staff by:

  • Calling +64 7 838 4466 select option 1, then enter the extension.
  • Extensions starting with 4, 5, 9 or 3 can also be direct dialled:
    • For extensions starting with 4: dial +64 7 838 extension.
    • For extensions starting with 5: dial +64 7 858 extension.
    • For extensions starting with 9: dial +64 7 837 extension.
    • For extensions starting with 3: dial +64 7 2620 + the last 3 digits of the extension e.g. 3123 = +64 7 262 0123.
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What this paper is about

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This paper aims to develop your ability to think strategically about an organisation's current and future situation. It builds on your knowledge and understanding of the basic management concepts from your earlier core papers and/or other experience. You review many of the conventional strategic management concepts, as well as a series of the latest models for handling strategic issues and processes. Cases are used throughout the paper to illustrate key concepts and to develop your skills in strategic analysis and strategic thinking.

The vast majority of managers concern themselves with operational aspects of business (what we do), rather than placing emphasis on strategy (why we do what we do...). This is partly due to poor training, partly due to inability but largely because most managers do not understand the importance of long-term visionary strategy, rather than short-term operational activities. Strategic Management is concerned with setting future direction, crafting and implementing strategies to improve the future prospects and performance of organisations. In adopting a total enterprise perspective to ensure all resources are managed effectively and efficiently, this paper requires integration of knowledge from all the functional areas of management. While internal resources, capabilities and competencies provide the basis for an organisation’s strategy, the potential impact of external influences from the remote, industry and competitive environment also needs to be considered.

Applied Strategy is also the home to Te Raupapa Waikato Management School's Case Competition and this trimester will see the 51st Te Raupapa Waikato Management School Case Competition hosted at the Kirikiriroa Hamilton campus on October 11th, 2023. The top four teams in this paper will be selected on Super Friday October 6th to compete for the prize money, the trophy and the place in history. Everything in the paper builds towards the skills utilised in the case competition.
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How this paper will be taught

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STMGT303 is delivered through: lectures, workshops and tutorials which are all applied and interactive. Students are expected to attend all workshops and tutorials, as there is significant group work and in class assessment.

At this stage, there is only one tutorial time slot for STMGT303.

Study teams are used for activities in class and for assigned tasks and informal study outside class time. Teams are self-selected and are comprised of 4-5 members from your tutorial.

PowerPoints will be available on the course Moodle page. It is recommended that students bring a copy (electronic or hard copy) of the PowerPoints to each lecture/workshop and tutorial to help make note taking easier.

STMGT303-23B is offered in FLEXI mode. FLEXI mode means that learning is available both face-to-face (on-campus) and/or online. For those taking the paper online, please note there are some activities that require students to be online at specified times. See Moodle for more specific details.
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Required Readings

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The following text is recommended for this paper:


Thompson, J.L., Scott, J.M. and Martin, F. (2022) Strategic Management: Awareness and Change, 10th edition, Cengage Learning: Andover.

Also cases and additional readings are available through the course website. And:

  • Perrin, R. (2011). Pocket guide to APA style (4th edition). United States, Cengage Learning Inc. ISBN 9780495912637

OR

Perrin, R. (2014). Pocket guide to APA style (5th edition). United States, Cengage Learning Inc. ISBN 9781285425917

This guide will serve you well in developing your scholarly writing. In addition to details on APA style, there are sections that illustrate the difference between paraphrasing and plagiarism.

Other Resources:

Cases and readings to be supplied

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Learning Outcomes

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Students who successfully complete the course should be able to:

  • Analyse internal resources and external competitive environmental factors to assess the strategic position of the organisation.
    Linked to the following assessments:
  • Design and assess alternative strategies to improve the future position and performance of the organisation.
    Linked to the following assessments:
  • Effectively communicate strategic analysis, options and action plans in written reports and oral presentations
    Linked to the following assessments:
  • Explain the ethical implications of strategic decisions and the importance of socially responsible management practices
    Linked to the following assessments:
  • Identify and evaluate the strategy, competitive position and performance of organisations
    Linked to the following assessments:
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Assessments

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How you will be assessed

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The internal assessment/exam ratio (as stated in the University Calendar) is 100:0. There is no final exam. The final exam makes up 0% of the overall mark.

The internal assessment/exam ratio (as stated in the University Calendar) is 100:0 or 0:0, whichever is more favourable for the student. The final exam makes up either 0% or 0% of the overall mark.

Component DescriptionDue Date TimePercentage of overall markSubmission MethodCompulsory
1. Case Analysis Development
Average of All
18 Sep 2023
3:00 PM
35
2. CAD 1 - Internal
24 Jul 2023
3:00 PM
-
  • In Class: In Lecture
  • Online: Submit through Moodle
3. CAD 2 - External
31 Jul 2023
3:00 PM
-
  • In Class: In Lecture
  • Online: Submit through Moodle
4. CAD 3 - Simple Strategy
7 Aug 2023
3:00 PM
-
  • In Class: In Lecture
  • Online: Submit through Moodle
5. CAD 4 - Complex Strategy
4 Sep 2023
3:00 PM
-
  • In Class: In Lecture
  • Online: Submit through Moodle
6. CAD 5 - Dynamic Strategy
18 Sep 2023
3:00 PM
-
  • In Class: In Lecture
  • Online: Submit through Moodle
7. Test
14 Aug 2023
3:00 PM
25
  • In Class: In Lecture
8. Case Crackathon
11 Sep 2023
5:00 PM
10
  • In Class: In Tutorial
9. Case Competition
2 Oct 2023
9:00 AM
30
  • Online: Submit through Moodle
Assessment Total:     100    
Failing to complete a compulsory assessment component of a paper will result in an IC grade
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